Success Story: Philadelphia Cheesecake

Source: The well-known snack brand ran a digital-only campaign to drive awareness for its two newly launched cheesecake flavours using mobile-first video ads on Facebook and Instagram, exceeding sales revenue target by 28%. THEIR GOAL Launching digitally Philadelphia wanted to ensure it efficiently and cost-effectively communicated the launch of its new, ready-to-eat cheesecake to Singaporeans. … Continue reading Success Story: Philadelphia Cheesecake